Solari Udine presents Solari Lineadesign, the brand that gives new life to objects that have marked the history of industrial design, of beauty and of Italian ingenuity throughout the world, starting with Cifra 3 and Dator60.
Solari Lineadesign is not simply a re-issuing of historical clocks, rather it is a mission for the future of the company: new products are already being developed that will use flap technology in a revolutionary way, so that it may enter homes around the world.

The company of time Solari has revolutionized the way in which we view it and show it to people.
With a design and production completely “Made in Italy”, Solari continues to write the history of time and of the industrial clock even today, with solutions that range from clocks for the home to public information display systems, from parking area management to the great international hubs.

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Designed by Gino Valle and characterized by a flap system created by Remigio Solari and patented in 1966, the Cifra 3 clock is recognized throughout the world as a design icon of the 20th century, so much that it is a part of the permanent MoMA (Museum of Modern Art) collection in New York and of the Science Museum collection in London as well as the permanent Triennale Design Museum collection in Milan.

In 2000, the Metropolitan in New York dedicated an exhibit as a tribute to the 20th century, divided into periods of 25 years: Cifra 3 was one of the five Italian pieces chosen to celebrate design between 1950 and 1975.
The operation of Cifra 3 is simple, perfect and unchanged since 1966:4 flaps of 10 numbers that snap in a solid, crisp, precise manner, minute by minute, displaying every hour of the day. Nobody, in 50 years, has been able to replicate the mechanical perfection of the flaps that even today are rigorously assembled by hand in the Udine factory, by our skilled tailors of time.

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“Putting Cifra 3 back into production is an act of love towards those timeless objects, that have a story to tell and that represent the beauty of Italy throughout the world”. – Massimo Paniccia, President and CEO of Solari Udine

The other peculiar object worth paying attention is Dator 60. Dator 60 is the evolution of the Cifra 3, the wall or table clock that uses the same patented flap system and also marks the date and day of the week.

To sum up, Solari Lineadesign develops new techniques of industrial design today. You may find out more on their official website and get inspired by the Project section of CovetED Magazine.