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IMM Cologne 2018: Scandinavian Influences and The New Minimalism ⇒ Minimalism is one of the design styles situated at the core of the prestigious event, IMM Cologne. This can be seen especially in Scandinavian design brands, which are one of the main attractions of the trade fair. Trending like never seen before, the Scandinavian style exudes optimism with a laid-back feel and a use of fresh colours. Throughout this article, you’ll get to see a series of incredible interior design sets from Scandinavian brands that reflect the essence of minimalism while also being extremely comfortable and stylish.
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Woud
The Scandinavian exhibitors at IMM Cologne are the best when it comes to expressing their very own new sense of style and presenting products that reflect it. They interpret the traditional with a touch of cheek. The once typically bright designs in primary colours now find themselves in the company of refined grey tones and muted pastel colours – this is the recipe for a laid-back mix of the urban and rustic, chic and minimalist. Brands such as Muuto, &Tradition, Woud, Design House Stockholm, Artek, and several others, are quickly becoming popular references within the industry.
Muuto
Design House Stockholm
⇒ Related Article: Twenty-Five Luxury Brands to Keep An Eye On During IMM Cologne 2018 ⇐
Learn how to achieve the new minimalist look with three simple yet extremely elegant interior design tips:
&tradition
The new style is simple and works with minimalist forms without being cool. It is decorative without losing itself in details. This balanced contemporary mix calls for the right frame. Furniture that forms a line with the architecture and does not create an imposing volume is ideal here. It brings a sense of visual calm to the home. Behind the clean lines and simplicity, you will often find a multitude of details in the design that make the products so special.
String
Please Wait to Be Seated
Sometimes it is quite difficult to figure out where to put certain objects, without overflowing that division. Minimalism boasts uncluttered looks without a sense of going overboard, however, in a way, it all depends on a certain space and materials used, for example, if the living room follows a minimalist pattern, it can quite rapidly appear to be imposing and cool instead of warm and inviting, if the wrong materials are chosen.
Artek
Minimalism and comfort don’t have to be a contradiction in terms by any means, and this is something that traditional home lifestyles in Scandinavia and Japan demonstrate. They rely on a combination of clean lines with warmer tones, and materials such as wood and textiles with a cosy feel. Softly rounded shapes are very much “permitted” in minimalism. In truth, minimalist only means that a form should have nothing superfluous and perhaps also that the materials should be chosen so that their density is at a minimum, which creates clarity and lightness in the ideal scenario.
Woodnotes
⇒ Read Also: Uncovering the Ultimate Guide to Follow for Maison et Objet 2018 ⇐
Source: IMM Spotlight
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